Case Studies

Discover how 1plusX empowers our clients by enriching and expanding their first party data for real time audience activation. All with a privacy first mindset.

+30%

overall reach for key targeting segments

92%

average accuracy against the target group measured by Meetrics

up to 70%

share of mobile German users in 20-39 age range target group

Ad Alliance extends cookie-free reach with 1plusX targeting boost

Joining forces with 1plusX has allowed Ad Alliance to future-proof its business and enhance the advertising value it delivers....
Rocket success

+63%

Reach uplift for technology-related campaigns

+38%

Average reach uplift across all verticals

Le Figaro boosts campaign reach with 1plusX

In March 2020, Le Figaro partnered with 1plusX to develop an adaptable data management strategy that could be applied...
Run man

18%

YOY increase in audience campaign sales

100%

increase in CPM

2X-4X

scale of audience segments

Media Impact doubles CPMs with 1plusX first-party data partnership

Media Impact (Axel Springer Group) partnered with 1plusX in 2017 to replace its third-party data provider and implement...
Teamwork

+400%

growth of targetable profiles

+12%

YOY-revenue growth on selected data products

+45%

CTR uplift

Ringier Axel Springer Polska boosts ad revenues and agility with 1plusX

RASP has been using 1plusX's marketing intelligence platform since 2018 to unlock the full value of their first-party...

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