Welcome to 1plusX's Blog 🚀

At 1plusX, there’s always something new to geek out about or celebrate. Grab a coffee and explore our articles to discover what we're up to and to get insights into the latest marketing trends.

Predictive Marketing Intelligence — the Next Frontier of Data Monetization

Apple’s privacy changes being stricter than expected reinforces the notion that predictive marketing intelligence is a must....

Unlock the Value of Your First-Party Data at DMEXCO

Visit our virtual booth and join our two [email protected] masterclasses from the comfort of your living room....

Predictive Solutions: Go Beyond Identity

Chat on the future of Programmatic with our CBO René Plug, Christopher Reher (Axel Springer) and James O’Brien...

Interview: 1plusX Gets a Change of Clothes

Let us take you behind the scenes of our BRAND new...

How Axel Springer is Preparing for the Demise of the Third-Party Cookie

Axel Springer CEO Carsten Schwecke explains how we created a scalable first-party data strategy together...

Fulfilling the Dream of Bringing 1plusX to Japan

Backing by two Japanese investors gives 1plusX a springboard to expand into...

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