DCN Tech and Product Innovation Workshop – June 30
A DCN members-only in-person event to dig deeply into how DCN’s premium publisher members are managing various aspects of the technology and product areas of their businesses....
Boost Your Revenue with Our 4-in-1 First-Party Data Activation Solutions
Conquer data challenges with 1plusX's flexible solutions, designed for today and the (third-party) cookieless future. Get started on your first-party data enrichment and activation strategy now.
Discover 1plusX
Maximize your first-party data strategy with high-quality, privacy-safe data at scale.
All while boosting your digital revenue.
Create Meaningful Audiences
Use our predictive analytics to engage your current customers and expand your reach to new and relevant audiences.
Build Trust and Loyalty
Create a unique brand experience by offering personalized campaigns customized to a users’ preferences. All while getting the most out of your ad spend.
Simplify Targeting and Reach
Get a holistic view of your audience. Understand their interests, preferences, behaviors, and more while creating a single view of each user.
Success Stories
+400%
growth of targetable profiles
+12%
YOY-revenue growth on selected data products
+ 45%
CTR uplift
"Working with 1plusX has allowed RASP to combine our different first-party socio-demographic datasets to improve our age and gender predictions by up to 20% over our previous solution. Thanks to the flexibility of the 1plusX platform we are continually able to review and refine the model on which our predictions are based, which allows to improve the quality of our socio-demographic targeting even further."
Michal Cyrek
Big Data Architect at Ringier Axel Springer Polska
+18%
YOY growth in audience campaign sales
+100%
CPM
2X-4X
scale of audience segments
"Working with 1plusX allowed us to break free from several 3rd party data providers and switch to a 100% in-house data strategy in time for GDPR's enforcement. We were able to increase our targeting revenues by 18% while most media companies were experiencing shrinking revenues. Since the start of our collaboration, the CPM of targeting campaigns, as well as the value of data segments, has been on a steady rise."
Carsten Schwecke
CEO of Axel Springer All Media GmbH & co. KG
Why 1plusX?
The 1plusX data management platform gives you dynamic, real-time audience insights. We connect the digital dots to help you deliver highly targeted content and advertising opportunities for better business outcomes.
Awarded Best DMP*
We enable relevant and personalized content and advertising. Just ask Digiday.*
More Audience Segments
We empower you to combine various attributes to build lookalike and more granular audiences.
Expand Your Reach
We enrich your data at scale with high quality predictions to maximize audience reach.
100% Addressability
We can increase your overall CPM from the first impression.
Data Collaboration
We deliver untapped audience insights with our privacy safe and secure data clean rooms.
Real-Time Technology
We ensure instant profile updates to maximize your reach at lightning speed.
Collaborate with 1plusX
Our advanced first-party data activation platform and feature-rich solutions empower publishers, media owners and advertisers to enrich, expand and activate their audiences. Maximize your first-party data. All with a privacy-first mindset.
1plusX Solutions
1plusX Platform
Meet Us In Person
Adtrader Conference – 29-30 Juni in Berlin
Themen sind Programmatic Cinema, OOH, CTV, Print, neue Verfahren zur Zielgruppenadressierung digital und...
MediaPost Publishing Insider Summit – June 1-4
Join us in Nashville, TN, for post-cookie strategies for leveraging first-party data, streaming success for media...
